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UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 AMENDMENT NO. 2 to SCHEDULE 13G Under the Securities Exchange Act of 1934 The Boston Beer Company, Inc. ----------------------------- (Name of Issuer) Class A. Common Stock --------------------- (Title of Class of Securities) 100557107 --------- (CUSIP Number) Check the following box if a fee is being paid with this statement ( ) (1) Names of Reporting Persons S.S. or I.R.S. Identification Nos. of Above Persons Mr. C. James Koch ----------------- (2) Check the Appropriate Box if a Member of a Group (See Instructions) (a) -------------------------------------------------------------------- (b) X -------------------------------------------------------------------- (3) SEC Use Only ----------------------------------------------------------------------- (4) Citizenship or Place of Organization: USA --------------------------------- Number of (5) Sole Voting Power: 4,980,524 Shares Bene- --------- ficially Owned by (6) Shared Voting Power: 0 Each Reporting - Person With (7) Sole Dispositive Power: 4,980,524 --------- (8) Shared Dispositive Power: 0 - (9) Aggregate Amount Beneficially Owned by Each Reporting Person: 4,980,524 --------- (10) Check if the Aggregate Amount in Row (9) Excludes Certain Shares (See Instructions): X ---------- (11) Percent of Class Represented by Amount in Row (9): 24.4% ----- (12) Type of Reporting Person (See Instructions): IN ---------- 2 Item 1(a) Name of Issuer: - --------- --------------- The Boston Beer Company, Inc. Item 1(b) Address of Issuer's Principal Executive Offices: - --------- ------------------------------------------------ 75 Arlington Street Boston, MA 02116 Item 2(a) Name of Person Filing: - --------- ---------------------- C. James Koch Item 2(b) Address of Principal Business Office or, if none, Residence: - --------- ------------------------------------------------------------ 75 Arlington Street Boston, MA 02116 Item 2(c) Citizenship: - --------- ------------ USA Item 2(d) Title of Class of Securities: - --------- ----------------------------- Class A Common Stock Item 2(e) CUSIP Number: - --------- ------------- 100557107 Item 3 If Statement filed pursuant to Rule 13d-1(b) or 13d-2(b), - ------ --------------------------------------------------------- check whether the person filing is a: ------------------------------------- (a) ( ) Broker or Dealer (b) ( ) Bank (c) ( ) Insurance Company (d) ( ) Investment Company (e) ( ) Investment Advisor 3 (f) ( ) Employee Benefit Plan, Pension Fund or Endowment Fund (g) ( ) Parent Holding Company (h) ( ) Group NOT APPLICABLE -------------- Item 4 Ownership: - ------ ---------- (a) Amount Beneficially Owned: -------------------------- As of December 31, 1997, Mr. Koch owned directly 871,367 shares of the Issuer's Class A Common Stock and had the right to acquire directly (i) 4,107,355 shares of the Issuer's Class A Common Stock upon the conversion of an equal number of shares of the Issuer's Class B Common Stock held by Mr. Koch and (ii) 1,802 shares of the Issuer's Class A Common Stock upon the exercise of vested stock options. In addition, Mr. Koch may be deemed to beneficially own 1,472 shares of the Issuer's Class A Common Stock owned by his spouse, 332,835 shares of the Issuer's Class A Common Stock held by a trust in which his children have a pecuniary interest, and 281,718 shares of the Issuer's Class A Common Stock held by a trust in which he has a pecuniary interest. Mr. Koch disclaims such beneficial ownership. (b) Percent of Class: ----------------- Mr. Koch beneficially owns 24.4% of the Issuer's Class A Common Stock. In addition, Mr. Koch could be deemed to be a beneficial owner, for purposes of this Schedule 13G, of an additional 616,025 shares of Class A Common Stock of the Issuer as described at item 4(a) above. Beneficial ownership of such shares would constitute beneficial ownership of an additional 3.0% of the Issuer's Class A Common Stock. (c) Number of Shares as to which Reporting Person has: -------------------------------------------------- (i) Sole power to vote or direct the vote: 4,980,524 --------- (ii) Shared power to vote or direct the vote: 0 - (iii) Sole power to dispose or direct the disposition of: 4,980,524 --------- (iv) Shared power to dispose or direct the disposition of: 0 - Item 5 Ownership of Five Percent or Less of a Class: - ------ --------------------------------------------- Not Applicable. 4 Item 6 Ownership of More than Five Percent on Behalf of Another - ------ -------------------------------------------------------- Person: ------- Not Applicable. Item 7 Identification and Classification of the Subsidiary Which - ------ --------------------------------------------------------- Acquired the Security Being Reported on By the Parent ----------------------------------------------------- Holding Company: ---------------- Not Applicable. Item 8 Identification and Classification of Members of the Group: - ------ ---------------------------------------------------------- Not Applicable. Item 9 Notice of Dissolution of Group: - ------ ------------------------------- Not Applicable. Item 10 Certification: - ------- -------------- Not Applicable. * * * * * * * * * * * * * * * * * * * * * * * 5 Signature --------- After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct. /s/ C. JAMES KOCH ------------------------------------ C. James Koch Dated: February 12, 1998 6